An all new designer kitchen specialist store - Kitchen Koncept - partners with Electrolux (leader in built-in kitchen appliances) for a one-stop kitchen showroom

Kitchen Koncept, an all new kitchen specialist store, today announced its official opening. With quality components imported directly from Europe, Kitchen Koncept brings modern design and high-tech look and feel to the Asian kitchen by offering a one-stop solution covering design, assembly and installation.

Kitchen Koncept offers an Asian touch to its kitchen designs by integrating high quality European components with designs that meet the demand and requirements of local customers. Moreover, the store efficiently assembles its imported components here, transferring cost savings to its customers.

William Teo, director of Kitchen Koncept, brings with him over 25 years of experience in kitchen design and building. He personally oversees every project that comes through the store.

William said: “At Kitchen Koncept, we live by our basic philosophy that every client’s kitchen is an extension of our showroom, and we firmly believe that this can only be achieved if we have the right tools.”

Most importantly, Kitchen Koncept offers a new concept to the Singapore market with its competitive pricing and high quality materials. It also strives to focus on meeting customers’ requirement on design and functionality.

“Many people think that it is easy to design a kitchen, but it is always a challenge to design a kitchen with a good understanding of the customer’s requirements and preference. The end result should not only be a kitchen that is aesthetically beautiful but also functional and practical to the user,” added William.

Besides being a design studio, Kitchen Koncept is also a showroom that features iconic kitchen appliances from market leading brand Electrolux.

“In line with Kitchen Koncept’s business and production capabilities growth, we want to work with partners that understand the importance that the role a designer kitchen holds within a residential layout,” commented William.

“We decided to partner with Electrolux as we see a strong collaboration riding on Kitchen Koncept’s strength in Kitchen design and Electrolux’s expertise in built-in kitchen appliances. These will help both of us reach greater height in our businesses,” commented William.

Suresh Balan, president of Electrolux S.E.A Pte Ltd, agreed: “We believe working with Kitchen Koncept will allow us to leverage on their kitchen design experience. This allows us to showcase the strengths of our built-in products for the kitchen. We hope to forge a win-win partnership moving ahead so as to serve and understand our customers better.”

In conjunction with the opening of Kitchen Koncept, Electrolux is showcasing three of its iconic products - the Electrolux Fuego Barbecue, Electrolux Integrated Barbecue and Electrolux Illuminated Induction Cooktop.

Kitchen Koncept is located at 120 Lower Delta Road, #01-03, Cendex Centre.

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For more information, contact Upstream Asia at +65 6323 7377 or via email:
Daniel Chan - daniel.chan@upstreamasia.com
Vincent Leong - vincent.leong@upstreamasia.com

About Kitchen Koncept
At Kitchen Koncept, we have a team of highly dedicated and experienced kitchen designers and carpenters who understand the importance of a well-designed, practical yet beautiful kitchen. We work closely with clients in determining your needs, planning, designing the kitchen as well as guiding of related wet works and in the process eliminating your anxieties. If you want the kitchen of your dreams, a kitchen that you can be proud of, a kitchen that meets your practical needs as well as pride as a homeowner, kitchen concept is the choice. We live by our basic philosophy that every client’s kitchen is an extension of our showroom. Visit www.kitchenconcept.com.sg for more information.